Luxurious Form with Functionality
Product designer Michio Akita created the Prima Rio series tape cutter. This product is machined from a stainless steel ingot (chunk). Since the start of this project, the tape cutter has undergone the most trial and error. Many tape cutters already exist in the world, but this is probably the first product machined from a block of stainless steel. The simple semi-circular shape, centered tape position, and left- and right-handed blades are hidden functionality that makes it easy to use for both right- and left-handed users. The blade that cuts the tape is also made in one piece.
Born in Osaka, Japan in 1953. He majored in Design & Industrial Arts at Aichi Prefectural University of Fine arts and Music, and graduated in 1977. After working at Kenwood Corporation and Sony Corporation, he works as a freelance product designer from 1988. His work rage is wide from household appliances to the public equipment.
The less elements to the utmost limit, but still have enough function. The products are produced with the keywords “Solidity” “Style” and “Brilliance”. The brand was born in Takeda Design Project from Takada, the metal processing manufacturer in Tsubame, Niigata Prefecture.